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How much does a personal financial advisor make in Santa Cruz?

$122,200a year

Median yearly pay for personal financial advisors in the Santa Cruz-Watsonville, CA metro area. That is $58.74 an hour or $10,180 a month.

Hourly
$58.74
Vs. national median
+16%
Rank among cities
46 of 320
Jobs in the area
80
Pay range
Lowest 10%: $56,990Median: $122,200Highest 10%: $271,800
PercentileYearlyHourly
10th$56,990$27.40
25th$75,170$36.14
Median$122,200$58.74
75th$160,100$76.96
90th$271,800$130.67

Other cities in California

Median yearly pay for personal financial advisors.

San Francisco, CA$160,600
San Jose, CA$136,800
San Diego, CA$130,300
Sacramento, CA$128,000
Napa, CA$127,200
Los Angeles, CA$124,500
Santa Maria, CA$124,400
Visalia, CA$123,900
Vallejo, CA$120,500
Bakersfield, CA$111,600
Modesto, CA$105,100
Salinas, CA$104,400
Santa Rosa, CA$103,700
Fresno, CA$100,200
Oxnard, CA$98,260
Riverside, CA$96,100
Stockton, CA$95,840
Redding, CA$93,680
San Luis Obispo, CA$91,340
Chico, CA$88,600
Personal Financial Advisor salary in California Personal Financial Advisor salary in all states

Related jobs in Santa Cruz

Same field, median yearly pay.

Project Management Specialist$106,800
Management Analyst$105,500
Logistician$104,300
Financial and Investment Analyst$99,820
Claims Adjuster$95,730
Compliance Officer$86,510
Accountant and Auditor$84,920
Human Resources Specialist$84,690
Business Operations Specialist$84,010
Fundraiser$82,310
Salaries for every job in Santa Cruz, CA

Frequently asked questions

How much does a personal financial advisor make an hour in Santa Cruz?

The median hourly pay in the Santa Cruz-Watsonville, CA metro area is $58.74 ($122,200 a year).

Do personal financial advisors make more in Santa Cruz than the national average?

Yes: $122,200 against $105,100 nationally, 16% more.

How does Santa Cruz compare with the rest of California?

The median in California is $130,300, so Santa Cruz pays 6% less.

Where does Santa Cruz rank for personal financial advisor pay?

46 of 320 metro areas with data.

How much does a personal financial advisor make starting out in Santa Cruz?

The lowest-paid 10% make $56,990 or less a year; the top 10% make $271,800 or more.

Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS): pay in May 2025, published by BLS in 2026. Hourly pay is the yearly figure divided by 2,080 hours.