How much does a market research analyst and marketing specialist make in Appleton?
$65,110a year
Median yearly pay for market research analyst and marketing specialists in the Appleton, WI metro area. That is $31.30 an hour or $5,426 a month.
- Hourly
- $31.30
- Vs. national median
- -17%
- Rank among cities
- 166 of 388
- Jobs in the area
- 690
Pay range
Lowest 10%: $40,890Median: $65,110Highest 10%: $104,100
| Percentile | Yearly | Hourly | |
|---|---|---|---|
| 10th | $40,890 | $19.66 | |
| 25th | $50,890 | $24.47 | |
| Median | $65,110 | $31.30 | |
| 75th | $81,090 | $38.99 | |
| 90th | $104,100 | $50.04 |
Other cities in Wisconsin
Median yearly pay for market research analyst and marketing specialists.
| Minneapolis, MN | $97,910 |
| Milwaukee, WI | $73,880 |
| Kenosha, WI | $70,690 |
| Racine, WI | $70,660 |
| Madison, WI | $67,990 |
| Wausau, WI | $65,060 |
| Sheboygan, WI | $63,990 |
| Duluth, MN | $63,380 |
| Oshkosh, WI | $63,060 |
| Green Bay, WI | $63,050 |
| Janesville, WI | $62,480 |
| Fond du Lac, WI | $62,370 |
| Eau Claire, WI | $61,990 |
| La Crosse, WI | $61,930 |
Related jobs in Appleton
Same field, median yearly pay.
| Management Analyst | $99,060 |
| Project Management Specialist | $98,290 |
| Labor Relations Specialist | $97,750 |
| Insurance Underwriter | $95,610 |
| Financial and Investment Analyst | $92,880 |
| Accountant and Auditor | $80,360 |
| Loan Officer | $79,650 |
| Compliance Officer | $78,460 |
| Claims Adjuster | $78,450 |
| Cost Estimator | $76,230 |
Frequently asked questions
How much does a market research analyst and marketing specialist make an hour in Appleton?
The median hourly pay in the Appleton, WI metro area is $31.30 ($65,110 a year).
Do market research analyst and marketing specialists make more in Appleton than the national average?
No: $65,110 against $78,760 nationally, 17% less.
How does Appleton compare with the rest of Wisconsin?
The median in Wisconsin is $64,800, so Appleton pays 0% more.
Where does Appleton rank for market research analyst and marketing specialist pay?
166 of 388 metro areas with data.
How much does a market research analyst and marketing specialist make starting out in Appleton?
The lowest-paid 10% make $40,890 or less a year; the top 10% make $104,100 or more.
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS): pay in May 2025, published by BLS in 2026. Hourly pay is the yearly figure divided by 2,080 hours.